Available for rep-triggered emails and their briefs
In eWizard Editor, when developing rep-triggered emails and their briefs with Veeva Vault PromoMats assigned as a target system, it's important to consider character count limitations specific to Veeva Vault PromoMats. The built-in character counter in eWizard Editor ensures accurate rendering and minimizes potential issues across target email clients.
Consider the following recommendations for the email and email brief optimization:
Organize content into clear, logical blocks. Avoid creating separate blocks for small pieces of content if they can be combined into a single block.
Avoid unnecessary placeholders. For example, if you have five text elements, place them in the same placeholder unless you need several placeholders.
Merge several individual text elements into a single text component if their sizes align. Use hyphenation instead of indentation to maintain proper formatting and spacing.
Avoid excessive use of images as background. Background images add more characters to your email, specifically in Outlook for Windows from the MS Office suite. Use solid fill or a standard image to simplify the layout.
Avoid using separate images for the desktop and mobile versions, as this significantly increases the HTML size. It also requires additional styles and wrappers for proper image display across email clients, adding unnecessary complexity.
Minimize changes to the mobile version of your email or brief. Each modification adds extra styles for mobile email clients, which increases the character count and potentially impacts performance.
Review the
<span>
tags in the localization in the ZIP archive file. If there are several<span>
elements and their styles can be combined into one, optimize that. Available for content developers.